One of the most important keys to the operation of a property is the
establishment of a good resident relations program. In 1998, our Customer
CARES Program was established to ensure that our residents have the
ability to communicate openly and thoroughly about both positive and
negative issues at their communities. It's our belief that it's the
management company's responsibility to have satisfied residents. This
can only be accomplished by maintaining open lines of communication
and responding to residents needs in a timely manner. Our Customer
CARES Program does this.
The Customer CARES program consists of two components:
- Customer CARES Hotline
- Resident Feedback Program
The CARES hotline provides residents with an opportunity to voice their compliments or concerns. The information from the Customer CARES Hotline is transferred to the Regional Directors and Area Managers so they can assist that Resident in a timely manner. Our Customer CARES Program also surveys each Resident on an annual basis and provides a variety of comments cards to allow for consistent feedback throughout the entire year.

